⚡️ Dimple's Mega-Digital Digest: 2020⚡️
Welcome to your last 2020 round-up of what’s hot and what’s not in the digital world.
This year has been nothing but extraordinary (and recently, extremely sh*t for me.)
Every social media manager/communications professional I know has been working in overdrive. TW: This is a reminder to check in with yourself:
And if you need help:
🔴 For anyone in the UK, text ‘SHOUT’ to 85258 when you’re struggling and a trained crisis volunteer will text you back. It’s completely free 24/7.
Some useful numbers to call:
🔵 Samaritans: 116 123
🔵 Mind: 0300 123 3393
🔵 LGBT Switchboard: 0300 330 0630
Now for this year’s last digest, we cover Christmas + COVID-19 campaigns, Corpse Husband’s cult following, making online content more accessible, the best social media in 2020, and trends to watch for 2021. ⬇️
READ ME:
💻 Report: What will be 2021’s social media trends?
🔍 Explained: The USA’s anti-trust suit against Facebook…
📈 Must-read: The battle over its top ten list…
⚔️ And why Facebook and Apple don’t like each other
🤔 TikTok, Instagram & the quadrant of deep understanding
❓ YouTube algorithm: 6 questions answered
🤝 LinkedIn’s universe makes networking weird
🥇 The 25 best brand adverts of 2020…
🏆 The best brand tweets of 2020…
1️⃣ And the best TikToks of 2020
⚡️ STAT ALERT ⚡️
You’ll apparently spend 9 years of your life on your phone
READ ME (PART TWO):
💡 Social media managers on using humour - and handle crises
🔵 How Joe Biden’s digital team tamed the MAGA internet
📹 Why creator David Dobrik is the poster child for good deeds
⭐ Meet the NHS staff who became social media stars
⚽ 433 could be the world’s biggest online football community
✅ Twitter verification returns early next year
📱 Yes, WhatsApp still matters
⚡️ THREAD ALERT ⚡️
How to make your content more accessible
A SPOTLIGHT ON TIKTOK:
💯 This is TikTok’s Top 100 - and why it has conquered the world
💃 How Charli D’Amelio became America’s most famous teen
🎵 TikTok is blowing up rap verses before they’re even songs
👴 More and more senior citizens are becoming platform stars
🚦 The app improves accessibility with photosensitivity feature
🗣️ Munchausen by Proxy survivors use TikTok to talk about abuse
‼️ Investigation launched into videos promoting eating disorders
🛒 Inside Walmart’s army of employee influencers
HEY THAT’S COOL:
🎄 The ultimate list of 2020 Christmas adverts
🇩🇪 Germany hails couch potatoes in new COVID-19 video
WINS OF THE WEEK:
🎶 GOSH launches Christmas campaign with #Whamageddon
🗿 11 of the most creative brand monolith memes
🍔 Burger King UK supports independent restaurants on Instagram
🥥 Celebrations chocolates trolls customers who hate Bounty
UH OH:
⏪ YouTube is canceling Rewind for the first time this year
✝️ Pope Francis' Instagram 'likes' Brazilian bikini model photo
❗ How do Premier League players handle abuse online?
BONUS!
🎤 YouTuber Corpse Husband’s voice earned a cult following
👥 Why Facebook is easy to hate but hard to leave…
💸 While its ads could be reaching saturation point
💞 What it means to ‘soft-launch’ a relationship online
📣 LeftTube and the influencer commentariat
🕓 Timehop, Wrapped and the seductiveness of nostalgia